● About IDO
At the Interaction Design Organization (IDO), we’re a Japan-based design association committed to spreading practical, research-driven interaction design knowledge. We collaborate with leading design companies and educational institutions worldwide to bring cutting-edge insights into the hands of professionals and businesses across Japan.
Great design starts with great research. In UX and interaction design, academic-level user research is the foundation for success. That’s why we work closely with international partners to develop and share methodologies that shape more effective, user-centered design outcomes.
Interaction design is the art of shaping how people engage with products and services. It might sound complex, but global research has produced powerful frameworks that make it accessible to anyone. At IDO, we make these tools understandable and applicable in everyday business and design practices.
In a world reshaped by generative AI, communication is evolving faster than ever before. We explore how to clearly and persuasively convey design concepts, helping teams and individuals keep pace with the times and communicate ideas with impact.
Visuals speak louder than words—especially in design. Without strong visual communication, even the best ideas can go unnoticed. At IDO, our diverse team of designers actively researches visual methods to help bring concepts to life in a way that resonates.
● Our Mission
01
Design for Everyone
We believe design isn’t just for “experts.” It’s a powerful skill anyone can learn and apply—at work, in life, or in business. We’re here to make design more approachable and actionable for all.
02
Sustainable Business
Sustainable businesses thrive by delivering ongoing value. Design is a key driver of that value, and we’re committed to helping businesses harness its full potential.
03
Discovery and Growth
Design is a journey of discovery. It reveals new perspectives and fosters personal and professional growth. At IDO, we support that journey—every step of the way.
● Global-Standard Resources
Usability Leaders
We draw from the world-class research and certifications of the Nielsen Norman Group, pioneers in UX and usability.
Design Literacy at Scale
We’re affiliated with the Interaction Design Foundation, the global authority on interaction design standards and education from the US.
Academic Excellence
We incorporate learnings from Stanford University, one of the world’s top academic institutions offering advanced design thinking programs.
IDEO-Inspired Thinking
We leverage design-thinking resources from IDEO, the legendary consultancy behind Apple’s first commercial mouse and many other innovations.
● Programs
UX Reseach
Sustainable Product Strategy
Design Management
Many More!
For Curious Minds and Creative Souls
IDO will launch a range of programs focused on interaction design starting summer 2025. Open to anyone university-aged or older, our programs are perfect for:
- Professionals looking to level up their skills
- Entrepreneurs turning ideas into real businesses
- Creators who want to make something fun, meaningful, or just cool
If that sounds like you, sign up with your email to stay updated—we’d love to have you join the journey.
